Every Business Has Stories


I help you tell yours.






Write Way

Business Writing & Editing


Sally Munn - Lead StoryTeller

sally@writewayinc.com

301-641-9143

Voice of a World Class Business

I've had assignments from several world-class companies and non-profits over the course of 20 years. If I can successfully deliver for them, I will deliver for you. Some of them include:


*  IBM                   *  Verizon                *  Hyatt Hotels     

*  ABC                   *  AT&T                    *  ebay

*  Visa                   *  Equifax                *  TransUnion

*  Capital One      *  Symantec            *  Kroll Security


*  The Nature Conservancy

*  US Catholic Charities

*  Council of Better Business Bureaus  

*  DDB Needham Worldwide

*  Foote, Cone & Belding

*  ANSI

Deliverables

Able to translate complex ideas into simple language, I can produce a broad range of B2B and B2C marketing and other materials that are SEO-compatible, including:  


Web Site Content

Microsites

Digital Display Ad Copy

Reports

Case Studies

White Papers

Advertorials

Brochures

Sales Proposals

Sales Materials

Educational Content

Press Releases

Promotional Emails

"How To" Tool Kits




Industry Knowledge

Technology

Data Security

HR

Finance

Telecom

Marketing & Communications

Advertising

Consumer Packaged Goods 

Hospitality / Lodging

Corporate Social Responsibility

Conservation, Biodiversity & Climate Change




What You Can Expect From Me

Quality Work...Delivered On Time

I respect and adhere to deadlines.  After our briefing, I will produce a First Draft and request feedback from you.  I'm a great listener, and the Second Draft will reflect that.  After more feedback from you on the Second Draft, that is generally all I need to produce the Final Piece.

Crisp Writing Design

My writing design is simple, so it's easy for the eye to track and the brain to digest. Depending on the project, I use paragraph headings, short paragraphs, bullets, and call-outs in Word-generated shadow boxes.  After you have received the final piece, just have a desktop graphic designer map it out and drop it in.

Straightforward Contract & Payment Schedule

I have a simple, standard contract for your signature.  Payment Schedule is as follows:


*  33% deposit at Contract Signing

*  33% when you receive the Second Draft

*  34% when you receive the Final

Selected Examples

Write Way, Inc.

White Paper - 1 (pdf)

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White Paper - 2 (pdf)

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E-Newsletter Story (pdf)

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FAQs (pdf)

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"How To" ToolKit (pdf)

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Promotional Material (pdf)

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Sponsorship Proposal (pdf)

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Press Release (pdf)

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Press Release (pdf)

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Email for Targeted Distribution (pdf)

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Radio PSA copy (pdf)

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